By Liu Shiying,Martha Avery
The first in-depth examine the multibillion-dollar corporation Alibaba.com—known to many as "China's eBay"—and the inspirational tale at the back of the guy who created it.
A bestseller in China and now translated into English and up-to-date with contemporary occasions, Alibaba by way of Liu Shiying and Martha Avery tells the amazing tale in the back of the net phenomenon Alibaba.com and its founder Jack Ma, a guy Barron's named one of many World's most sensible 30 CEOs in 2008. Ma's upward push to prominence offers a riveting tale: regardless of growing to be up in China in the course of the Cultural Revolution—in a interval of overall country keep an eye on of the economy—he constructed the prepared entrepreneurial instincts that propelled him to billionaire prestige and enabled him to construct a firm open air the standard executive channels. those instincts and behavior included martial arts education and allowed him to acknowledge, early on, that the net may leverage his corporation to speedy development and in addition rework the best way enterprise is completed world wide.
Alibaba.com, the place companies should buy and promote every thing from air beds to zippers, began with a modest preliminary funding of $60,000 and has grown exponentially considering the fact that its founding in 1999 to turn into the world's greatest business-to-business site. In 2007 it grew to become the second one biggest IPO in historical past (after Google), and Fast Company has named it one of many world's such a lot leading edge businesses. for this reason, clever traders and expertise insiders may be protecting a detailed eye on Alibaba for years yet to come. even if you are trying to comprehend China's meteoric upward thrust, or simply trying to find the following Google, Yahoo!, or Amazon, Alibaba is essential reading.
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alibaba: The Inside Story Behind Jack Ma and the Creation of the World's Biggest Online Marketplace by Liu Shiying,Martha Avery